Fruit Fancy Blocks Privacy Policy
Updated on December 16, 2025
Your privacy choices are at the forefront of our priorities, and we¡¯ll refer to you as "you" consistently throughout this document. This privacy policy has been developed with careful consideration to deliver a complete yet accessible breakdown of how your personal information is collected, stored, and utilized when you engage with our game¡ªhereafter referred to uniformly as the "Application." We strongly advise you to read through this policy in detail to fully comprehend our privacy values and operational practices. By opening the Application or availing yourself of any of our services, you are acknowledging and agreeing to the terms set forth in this privacy policy.
Information Collection and Usage
1. In-Game Activity Data
We gather a variety of data points related to your interactions within the game. This includes, but is not limited to, your click volume, the landing pages and content you browse, app launch history, permission settings, feature performance metrics, the number of applications installed on your device, app package names, device brand, network connection status, firebase_device_id, device model, SIM card¡¯s country of issuance, system language, and cookies that are accessible to advertisers. All this information is shared solely with verified third-party analytics platforms: Firebase, Facebook Analytics, and our internal data statistics system (ECS).
2. Device-Specific Information
To elevate your app experience, we collect details pertaining to your device and network connection. The exact information gathered varies based on factors such as how you interact with the app, your privacy configurations, and the features you utilize. This may include SDK/API version, platform type, timestamps, app identifier and version, unique device ID, manufacturer, operating system version, language, time zone, and network status (e.g., Wi-Fi). We also monitor the app¡¯s listing status on Google Play, ad-loading tactics, advertising platforms, and ad delivery IDs. Data collected via your device¡¯s Android ID is stored to track in-app advertising-related activities, and this data is categorized as personal information.
3. Advertising-Related Data
Your Android advertising identifier is used to serve personalized advertisements, and this identifier is exclusively for advertising and analytics purposes. It is important to note that this identifier does not contain sensitive information that can be used to personally identify you or link to your personal details. Furthermore, it is not associated with permanent device identifiers such as SSAID, MAC address, or IMEI.
4. Network-Connected Information
When you access the internet while playing the game, we collect details about your network type (e.g., Wi-Fi or mobile data) and IP address. This information is essential to ensuring the stable functionality of the game¡¯s network connections.
5. Third-Party Monetization and Analytics Data
Third-party Software Development Kits (SDKs) integrated into our applications may access certain user information, including:
l Google AD ID: Utilized within Google's advertising ecosystem.
l Device data: Such as device type, technical specifications, and the country where services are utilized.
l Fraud-prevention data: To detect click fraud and safeguard the integrity of the advertising system.
l Demographic data: Derived from IP address analysis, offering insights into location-based patterns.
l Advertising, marketing, and analytics data: Employed by third-party SDKs to optimize marketing campaigns, conduct research, and analyze user behavior.
l Advertiser-accessible cookies: Stored on your device or retrievable by advertisers.
The data collected by these SDKs is governed by the respective privacy policies of their providers. Third parties include monetization partners (e.g., Google Admob, Facebook Audience Network, IronSource) and analytics tools (e.g., Firebase, Facebook Analytics, our internal systems). Links to their privacy policies are provided in the "Privacy Policies of Third-Party Partners" section for your review.
Legal Bases for Personal Data Processing
Our management of your personal data strictly aligns with the objectives outlined in this policy, and such processing activities are anchored in the following legal frameworks:
1. Contractual Necessity
Processing your personal information is frequently a prerequisite for us to fulfill our contractual commitments to you. This enables us to deliver the services you¡¯ve requested and validate your identity¡ªfor instance, handling your registration details to grant you access to our platform and its features.
2. Statutory Obligations
We engage in data processing to adhere to applicable laws and regulatory requirements. Examples include maintaining financial documentation that complies with accounting standards, or disclosing information to law enforcement authorities when mandated by legal provisions.
3. Legitimate Business Interests
We process data to nurture our relationship with you (such as sending service-related updates), strengthen the security of our offerings, and share product information. These efforts allow us to refine our services based on user feedback and enhance overall user experience.
4. Explicit User Consent
In specific scenarios, we only process your data with your explicit permission¡ªfor example, placing non-essential cookies or sharing information to support targeted advertising. It¡¯s important to note that certain services or functional features may depend on such authorized data processing to operate as intended.
Approaches to Information Collection
1. Automated In-Game Data Capture
Upon launching the game, its built-in systems will automatically gather the aforementioned information. This process strictly abides by the terms of this policy and all relevant legal regulations to ensure compliance.
2. Data from Third-Party Platforms
If you acquire the game via a third-party distribution platform (e.g., Google Play Store), we may receive limited sets of information¡ªincluding device identifiers and download records. Such data transfer is conducted in accordance with the privacy policies of the respective platforms and applicable legal stipulations.
Information Security and Protection Measures
We place the security of your personal information at the top of our priorities, implementing robust safeguards such as data encryption to prevent risks including loss, theft, unauthorized access, disclosure, alteration, or destruction. Encryption protocols are applied both during data storage and transmission, ensuring the integrity of information during network transfers.
Stringent access control policies are enforced to restrict data access and processing rights exclusively to authorized personnel. Detailed access logs are maintained, and regular audits are conducted to monitor compliance. Additionally, our game systems and servers undergo routine security evaluations to identify and address vulnerabilities, effectively safeguarding against threats like hacking attempts and malware intrusions.
Your Rights
1. Right to Withdraw Consent
At any point, you retain the authority to retract your consent for data processing activities that rely on your prior permission. This withdrawal will not render unlawful any data processing that was conducted legally before the consent was revoked, nor will it affect actions taken by third parties prior to the withdrawal of your consent.
2. Right to Access and Modify
Under the provisions of applicable laws, you are entitled to access the personal information we hold about you and make corrections to it as needed.
3. Right to Obtain and Rectify Information
Upon your formal request, we will provide you with a free copy of your personal information in our possession¡ªunless relevant laws explicitly permit us to charge a reasonable fee for this service. Access to your information may be limited if granting such access would infringe upon the legitimate rights and interests of other individuals. Furthermore, if you are unable to update inaccurate personal information directly through our service channels, you may submit a request for us to correct such information.
4. Right to Request Erasure
You may initiate a request for the deletion of your personal data in the following circumstances:
l The data is no longer required to fulfill the original purpose for which it was collected;
l The data processing was based on consent that you have since withdrawn;
l You have objected to the data processing, and we lack compelling legitimate grounds to continue such processing.
5. Right to Restrict Processing
You may ask to place restrictions on the processing of your data in scenarios including, but not limited to:
l You challenge the accuracy of the data being processed (processing will be limited during the verification period, which may result in temporary impacts on your access to our services);
l You oppose illegal data processing and request restriction of processing as an alternative to full data deletion;
l You require the data for the purpose of pursuing legal claims after we have ceased to need it for our original purposes, or during the period when we are evaluating whether our legitimate interests outweigh your objections.
Data subject to processing restrictions will only be processed with your explicit consent, for the purpose of pursuing legal claims, to protect the rights of third parties, or for reasons related to public interest. We will notify you promptly when any such restrictions are lifted.
6. Right to Object to Processing
If your personal data is being processed based on your consent, a contractual agreement, or our legitimate business interests, you have the right to raise an objection in accordance with applicable laws. We may only continue processing your data if such processing is necessary for pursuing legal claims or is expressly permitted by law.
7. Notification Obligations to Third Parties
When we have shared your personal data with third parties, we will inform those parties of any requests you make regarding the correction, deletion, or restriction of your data¡ªunless fulfilling such a notification requirement is technically impracticable or excessively burdensome. Upon your request, we will also disclose the identities of these third-party data recipients.
8. Right Concerning Automated Decision-Making
Except in cases where legal exemptions apply, you have the right to avoid decisions that are based solely on automated processing (including profiling) and that could have legal consequences or significant impacts on you personally.
9. Right to Data Portability
If your personal data is processed based on a contractual agreement, your consent, or automated means, you may request that we provide your data in a structured, machine-readable format. If technically feasible and without prejudicing the rights of others, we will directly transfer your data to another data controller as requested.
10. Right to Lodge a Complaint
If you believe that your privacy rights have been violated, please contact us at robiulislam1364@gmail.com, and we will work to resolve the issue promptly. Additionally, you have the right to file a complaint with the relevant supervisory authority in your country of residence, country of employment, or the country where the alleged violation is believed to have occurred.
California Privacy Rights
California residents are afforded additional privacy protections under the California Consumer Privacy Act (CCPA), which are detailed below. To exercise these CCPA-specific rights, please refer to the subsequent section titled ¡°Exercising Your California Privacy Rights.¡± If you are not a resident of California, this section does not apply to you¡ªwe advise you to consult our primary Privacy Statement instead.
1. Right to Disclosure and Information Access
You hold the right to obtain details about, and access to, the personal information we have collected regarding you over the preceding 12-month period. This encompasses the following:
l The distinct categories of data we have gathered in relation to you;
l The sources from which this information was acquired;
l The business-related objectives driving the collection of your data;
l The specific pieces of information we have accumulated about you.
2. Right to Request Data Deletion
You may submit a request for the deletion of personal information we have collected from you. Upon receiving such a request, we will not only delete the data ourselves but also instruct our service providers to do the same. However, exceptions to this rule apply if we or third parties require the data for the following purposes:
l Delivering the services you have explicitly requested;
l Addressing and rectifying system errors;
l Complying with the California Electronic Communications Privacy Act (as outlined in California Penal Code Sections 1546 and subsequent provisions);
l Conducting public or peer-reviewed scientific, historical, or statistical research that advances the public good and adheres to ethical standards and privacy regulations;
l Fulfilling legal obligations, or in similar legally mandated scenarios.
3. Data Retention Protocols
We may retain your personal data for an extended duration if you have provided your consent and not subsequently withdrawn it. Furthermore, longer retention periods may be required to meet legal obligations or comply with official directives. In the event that the game ceases operations, all personal data in our possession will be permanently erased from our systems.
4. Processing of Your Requests
Our goal is to respond to all verifiable consumer requests within 45 days of receipt. If circumstances necessitate an extension (which may be up to 90 days total), we will notify you via email, telephone, or other electronic communication methods, and provide a clear explanation for the delay. Typically, we do not charge fees for processing or responding to such requests. That said, if a request is deemed excessive, repetitive, or clearly without merit, we reserve the right to impose a reasonable fee. Before proceeding with any fee-based processing, we will first explain the rationale behind our decision and provide you with a detailed cost estimate.
5. Non-Discrimination Commitment
Exercising your rights under the CCPA will not result in any form of unfair treatment on our part. This means we will not deny you service, charge you discriminatory prices or rates, or provide you with lower-quality service or inconsistent service levels based on your exercise of these rights. Your CCPA protections do not alter the terms of service to which you have agreed.
6. Notice on Minors' Data Collection
Our services are not designed for, nor intended to be used by, individuals under the age of 13. We do not knowingly collect personal information from children in this age bracket. If we become aware that we have collected such data, we will immediately delete it from our servers. Parents or legal guardians who discover that their child under 13 has shared personal information with us should contact us promptly to initiate the removal process. For users between the ages of 13 and 16, explicit opt-in consent is required to use our services. Parents or legal guardians of these users may also contact us with any concerns regarding their child¡¯s data.
Rights of EU and UK Residents
Individuals residing in the United Kingdom or any member state of the European Union are granted specific privacy rights pursuant to EU data protection regulations. These entitlements are outlined in detail below:
l Right to Verify Processing and Seek Clarification: You may request written confirmation as to whether we are processing your personal data, as well as comprehensive details about the specific information we hold concerning you.
l Right to Review and Amend Data: You possess the authority to examine the accuracy of your personal data and update it as necessary, ensuring that the information maintained in our systems remains current and correct.
l Right to Request Erasure: Should you wish for us to no longer retain your personal data, you have the right to demand its deletion, which will result in the removal of such information from our databases.
l Right to Restrict Processing: If we lack a lawful basis for continuing to process some or all of your data, you may ask us to cease such activities, thereby preventing unauthorized use of your information.
l Right to Data Portability: You may obtain a copy of the personal data you have provided to us in a machine-readable format, which facilitates the easy transfer or independent management of your information.
To exercise any of these rights, please send an email to robiulislam1364@gmail.com. We commit to responding to your request within one calendar month. In the event you believe we are not complying with applicable data protection laws, you also have the right to lodge a complaint with your local data protection authority.
Third-Party Privacy Policy Links
Our privacy policy incorporates links to the privacy statements of our third-party partners. It is important to note that these policies are independently administered and fall outside of our control. These documents explain how third-party entities collect, utilize, and share user data, and we strongly recommend that you review them thoroughly before engaging with their services. The relevant links are provided below:
l Adjust: https://www.adjust.com/terms/privacy-policy/
l Unity: https://unity3d.com/legal/privacy-policy
l Pangle: https://www.pangleglobal.com/privacy
l Mintegral: https://www.mintegral.com/en/privacy
l Vungle: https://vungle.com/privacy/
l Max/Applovin: https://www.applovin.com/privacy/
l ironSource: https://www.is.com/privacy-policy/
Children's Privacy Protection
Safeguarding the privacy of children is a fundamental priority for us. We encourage parents and legal guardians to actively monitor their children¡¯s online interactions and activities. If you discover that your child has shared personal information with us without your prior authorization, please contact us immediately. Upon receiving such notification, we will take prompt action to permanently delete the relevant data from our records.
Revisions to the Privacy Policy
We may update this privacy policy periodically to reflect changes in our business operations, technological advancements, or evolving legal requirements. Revised versions of the policy will be made available within the application or on its associated distribution platform. Whenever feasible, we will notify you of these changes through reasonable communication channels (such as in-app notifications or email). Following notification, we urge you to review the updated policy carefully. Your continued use of the game following the publication of revisions constitutes your acceptance of the updated terms. If you do not agree with the revised policy, you may choose to discontinue using our services.
Contact Information
If you have any questions, feedback, or concerns regarding this privacy policy or our data processing practices, please contact us using the following method:
Email: robiulislam1364@gmail.com